The important parties involved in the process of bringing coffee to customers include coffee growing farmers, suppliers, associations, distributors, and retailers. The supply chain is complex and the addition of more intermediaries – such as agents in case of coffee is imported or exported – makes the process even more complicated.
In the hot beverage industry, coffee deserves a special mention owing to its large market size and business potential. Sample the statistic – on average, coffee takers consume in excess to half-trillion cups per year. The number is mind-boggling and signifies the importance of this industry to a variety of stakeholders.
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