The legacy moat attributed to customer stickiness and high switching costs has ended. We are now witnessing an inflection point, driven by several technology evolutions, which will reward new and innovative players. We discuss one of our recent portfolio additions that is well positioned to capitalise on this trend.
Enterprise software is in the midst of a structural shift toward cloud-enabled platforms. In-house systems, localised IT teams, unsupported third-party software, and expensive solutions by incumbents present a major market share opportunity.