Of course, such results are discordant, since failing to prepare for a data breach leads to a higher chance of having to deal with that very fallout.
Business leaders need to face the facts: Data breaches and other cybercrimes will not disappear anytime soon. According to the recent Cybersecurity and Threat Preparedness Survey by Avertium, 39% of respondents shared that their company is underprepared to handle a data breach. On top of that, 66% admitted they’d prefer negotiating with a used car salesperson as opposed to dealing with a data breach.
https://www.smartbrief.com/original/2019/11/why-do-so-many-businesses-feel-unprepared-data-breach
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