If you have a successful business model making significant revenue, chances are you already have a ton of data available to you about your customers - what they’ve purchased, when they purchased it, how they prefer to be contacted - collected from common customer interactions.
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Artificial intelligence, machine learning, and deep learning are buzzworthy terms in the world of business, ranging across channels from customer service to finance and beyond.
https://venturebeat.com/2018/04/12/4-things-executives-should-know-about-ai-and-data-science/
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