Historically, business applications have not been synonymous with good design. Design and user experience (UX) were woefully neglected as it pertained to enterprise software, and seemed only to play a significant role in consumer applications like Facebook, Airbnb, and Snapchat. Business apps were created to execute on a task, function ruled over form, and design was often deprioritized. But that is changing.
Design is increasingly gaining traction as a crucial part of enterprise software development. So, what is causing this change? And what role does design and UX have in the enterprise going forward?