How can you avoid big data failures? Some of the best practices are the obvious ones from a basic business management standpoint: be sure to have executive buy-in from the most senior levels of the company, ensure adequate funding for all the technology investments that will be needed, and bring in the needed expertise and/or having good training in place. If you don’t address these basics first, nothing else really matters.
Big data and analytics initiatives can be game-changing, giving you insights to help blow past the competition, generate new revenue sources, and better serve customers
http://www.infoworld.com/article/3212945/big-data/how-to-avoid-big-data-analytics-failures.html
