6 Companies Using Big Data to Change Business

You know there's a lot of good stuff in big data, but how can you sort out what's relevant to you from all that white noise? Plus, who has time for all that? The reality is that "big data" is nothing new, although it is a new-ish buzzword. It's simply information that's useless when it's not used--and a goldmine when you analyze is correctly. However, you're not going to get very far using an Excel spreadsheet. Data needs to be curated, organized, managed, and then put into actionable use. If you miss even one of these steps, you're wasting your time. Fortunately, there are a few businesses out there making this process much easier. Leave the big data to the experts, so you can sit back and reap the benefits.

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