There is no doubt that everything now revolves around Big Data. It is rewriting the way advertising technology works. Yet, market mentors still feel, analytics can be really Greek & Latin for the novice (i.e., a company using it for the first time). Now with e-commerce sites regularly needing the analytical tool to know where they stand among competitors, it is better to learn some awesome intuitive analytics snippets. This is the only way to corner online competition. Google analytics (GA) has some free tracker tools to convert sales growth. This is a primer for beginners as a step-by-step guide. It also shows how experienced developers can use GA and the platform to improve business.
http://bigdataanalyticsnews.com/big-data-is-rewriting-the-ways-advertising-technology-works/
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