OK, so I admit, I asked a dumb question in the title. Innovation has a huge play in Digital Transformation. That said, could you answer the deeper implied question, “How exactly will you make your company innovative as you move deeper into the digital world?” Honestly, that’s a better and a much more difficult question. Innovation is hard. It doesn’t come magically. It requires attitude and effort. Attitude Let me tell you about a company I was working with a few years ago. During a workshop, I suggested we let people collaborate and comment via comments in a new tool. I knew I had stepped into dangerous waters when everyone became silent and started looking at each other nervously.
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